CLIENT QUOTE: "
King Kong has the best equipment & drivers in the biz.
" Tom Baker – gangboss
CLIENT QUOTE: "

I wanted to give Rich another glowing report, He was AMAZING on our shoot. The most helpful driver I’ve ever had. I’ll definitely be requesting him on future shoots.

Thanks for everything guys!

" Adrienne Burton – Freelance Prod Coordinator
CLIENT QUOTE: "

Rusty, Bruce and the guys at King Kong were a crucial asset to my photoshoot.  They took a lot of stress off of my plate and came through when I needed them, allowing me to focus 100% on the production.  Without a doubt, King Kong is now my go-to for production vehicles and I do not hesitate to recommend them to my colleagues.  And, not only is Rusty the best and most helpful driver I have ever had the pleasure of working with, he is also awesome with a fog machine!

" Brett Spencer-Producer, Nastygal.com
CLIENT QUOTE: "

North Six has been working with King Kong for many years now.  Not only is their customer service unparalleled, but their fleet of motorhomes is always clean, reliable, and exactly what we need to support our photo productions.

" Kyd Kisvarday—Producer, North 6
CLIENT QUOTE: "

The Helios is a great motorhome. Not only is it energy efficient but it offers a large space for production to work in. The copy machine is great because you can wirelessly print and make color copies and send faxes. The satellite phones came in handy when we realized we didn’t have any cell service on location. We received several compliments throughout the shoot day. Crew walked into the motorhome in awe of such a beautiful space.

" Courtney Witherspoon-Production Coordinator Three One O
CLIENT QUOTE: "
Thanks again for helping out with our party. The restrooms worked out great and the service was awesome as usual!
" Steve Brazeel
CLIENT QUOTE: "

We truly enjoyed working from the Helios, the attention to detail to make it an Eco friendly asset to our industry should be commended. The quiet workspace you get when running on the solar power is delightful! Rob was pleasant to be around and always willing to help out. Thank you Rob and King Kong for bringing us the Helios!

" Rochelle Savory-Assistant Production Supervisor
CLIENT QUOTE: "

You guys did a phenomenal job with the Helios. And Rob, as always, went above and beyond for us.

" Dan Kae—Assistant Production Supervisor
CLIENT QUOTE: "

We’ve used the Helios twice now and have been quite impressed each time.  It has everything production could want AND it’s earth friendly! We will use the Helios on every job in which we need a moho.

" Mario D’Amici—Production Coordinator, Beef Films
CLIENT QUOTE: "

The drivers were awesome to be with.  Hard working drivers!!   It really stands out when the drivers jump in to help set up base camp, and tear it down.  Not to mention always having a fresh green tea for me just when I needed it every time.  They really were great and I’d ask for them anytime we get vehicles from you. Thanks!

" Mary Brooks – 3 Star Productions
CLIENT QUOTE: "

I just wanted to send you a quick message and let you know how amazing Rich is. I have hired motos from all over and this was by far our best experience. Really nice to work with great people

" Crystal Raymond- Chinese Laundry
CLIENT QUOTE: "

You guys are the BEST!

" Marie D’Amore—Production Supervisor, HSI
CLIENT QUOTE: "

Thank you so much for lovely Eko lav — definitely the nicest port-a-potty I’ve ever used!

" Amanda – Producer
CLIENT QUOTE: "

…the moho was super nice, everything was great! I will definitely rent it again!!

" Susan Borbely – Prod Coordinator
CLIENT QUOTE: "

King Kong has great motorhomes and the best drivers in the business. Working with you guys is always easy and a pleasure.

" Cat Burkley-Portfolio One
CLIENT QUOTE: "

King Kong… top notch service, incredible drivers, clean, well equipped vehicles, on time—every time! Thanks guys…. you ROCK!!!

" Elaine Lee—Producer 5th and Sunset Los Angeles
CLIENT QUOTE: "

Just wanted to say thanks for the awesome customer service. Our driver was friendly and professional. He arrived early and had everything ready to go for us. The motorhome was clean and in perfect shape. Every detail matters on a shoot to help keep everything running smoothly. We love working with King Kong!

" Jamie Williams- That Girl Productions

McDonald’s asks, TV with those french fries?

LOS ANGELES (AP) — The question of the moment at 700 pioneering McDonald’s restaurants: You want TV with those fries?

Not just any television, but the custom-made M Channel, formulated and tested with the same attention to detail that made Big Macs and Chicken McNuggets cultural icons.

The channel’s aim is to offer exclusive content to entertain customers. More ambitiously, it also intends to create promotional and sales opportunities for record companies and others who want to dive into McDonald’s vast customer pool.

Lee Edmondson, who has spent more than eight years developing the concept for McDonald’s and years beforehand pondering it, said the fast-food chain is thinking way outside the TV box.

“It is a vision that is more than television,” more than the “passive relationship” that viewers have with gas station or supermarket TV feeds, said Edmondson, who comes from a venture-capital background.

The M channel is akin to a broadcast network with its own news, entertainment and sportscasts localized for cities and even neighborhoods, he said. But there’s more: It will supersize the experience by directing viewers online for shopping or other opportunities.

Get details on a featured electronic toy or be among the first to download a music video discovered via M Channel. Want to get close to artists you heard on your coffee break? Enter to win backstage concert passes or maybe lunch with them (just a guess, but the location may not be optional).

M Channel’s goal is to target different audiences at different times of day and be so area-specific that a restaurant could show high school football game highlights to hometown fans, Edmondson said. News reports are taped by local station anchors for the channel.

Among those who have enlisted as content providers are producer Mark Burnett (“Survivor,” ”The Voice”), ReelzChannel and broadcast stations. A range of advertisers, minus other restaurants and perhaps alcoholic beverages, will be welcome, Edmondson said.

For now, the programming is in its infancy. At a McDonald’s in Costa Mesa, south of Los Angeles, a flat-screen TV tucked in a corner showed an hour-long loop that included weather; a trivia quiz that promoted “Jeopardy!”; features on windsurfing in Maui and auto racing, and a Hollywood movie report packaged by ReelzChannel.

A mom grabbing a meal with her two children briefly glanced at a tech segment on back-to-school products including computers and smartphones before exiting.

Other diners sitting close to the TV were buried in their laptops, phones or magazines, the screen showing the distinctive arched “M” logo merely providing wallpaper.

Ruby Lua of Santa Ana, who works at a nearby supermarket, took a break from texting to say she preferred the satellite feed the restaurant used to show. How about if the channel offered music and related downloads?

“That would be more interesting,” said the 18-year-old Lua, perking up.

That opening is just what Edmondson wants to exploit.

“If you see a piece of content that connects with you immediately, we’ve provided you a value,” he said. “If we can do it consistently, we become a trusted source of information … and a great way for content providers to engage with consumers.”

Major music companies are intrigued.

“Interscope values a new way of communicating to customers where our content is positioned front and center to a massive audience,” said Jennifer Frommer, the company’s head of brand partnerships. “The channel provides a platform to market music in ways that have never been done before.”

The pilot project, which began testing in scattered Western outlets two years ago, recently completed expansion to all McDonald’s California outlets from San Diego north to Bakersfield. All told, the eateries get nearly 15 million monthly visits from adult customers alone.

M Channel could expand to the roughly 14,000 McDonald’s nationwide within 18 months of getting the “go” from the company and franchisees, Edmondson said. He declined to predict when the green light could come for the project that has advanced with caution, the giant chain’s approach to making changes.

The end game Edmondson foresees: Versions of the channel in McDonald’s worldwide, and perhaps the birth of a template for other industries. So far, the investor-funded Channel M has consumed tens of millions of dollars and it “will be that again to pull it off,” he said, declining to give an exact figure.

The M channel is “a smart thing to do,” said Valerie Folkes, a marketing professor at the University of Southern California’s Marshall School of Business.

TV sets, which originally sprouted in auto service shops and elsewhere to keep customers distracted while cooling their heels, have new potential in a splintered media market.

“Advertisers face difficulties not only in reaching the right people but also in capturing their attention,” Folkes said. “Here they have people who they know are customers and who are more inclined to listen to their message.”

How will McDonald’s Corp. judge M Channel’s value?

“Ad revenues are important, but the channel must be positively received by our customers in order to be viewed as a success,” said Brad Hunter, senior marketing director for McDonald’s USA.

Philip Palumbo, who owns 11 McDonald’s in San Diego County and is the marketing co-op head for the county’s outlets, has seen an immediate benefit from the pilot project: No more complaints to workers about the network fare his customers saw via satellite.

“The content was not necessarily appropriate,” Palumbo said. “The big things were politics. Others were violence, usually on the news, or medical stuff like showing surgery.”

As Folkes of USC put it, “You can imagine a news story about ‘pink slime’ is not going to make a McDonald’s customer eager to eat that Big Mac.”

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