CLIENT QUOTE: "

Just wanted to say thanks for the awesome customer service. Our driver was friendly and professional. He arrived early and had everything ready to go for us. The motorhome was clean and in perfect shape. Every detail matters on a shoot to help keep everything running smoothly. We love working with King Kong!

" Jamie Williams- That Girl Productions
CLIENT QUOTE: "

You guys did a phenomenal job with the Helios. And Rob, as always, went above and beyond for us.

" Dan Kae—Assistant Production Supervisor
CLIENT QUOTE: "

I wanted to give Rich another glowing report, He was AMAZING on our shoot. The most helpful driver I’ve ever had. I’ll definitely be requesting him on future shoots.

Thanks for everything guys!

" Adrienne Burton – Freelance Prod Coordinator
CLIENT QUOTE: "

The Helios is a great motorhome. Not only is it energy efficient but it offers a large space for production to work in. The copy machine is great because you can wirelessly print and make color copies and send faxes. The satellite phones came in handy when we realized we didn’t have any cell service on location. We received several compliments throughout the shoot day. Crew walked into the motorhome in awe of such a beautiful space.

" Courtney Witherspoon-Production Coordinator Three One O
CLIENT QUOTE: "

We’ve used the Helios twice now and have been quite impressed each time.  It has everything production could want AND it’s earth friendly! We will use the Helios on every job in which we need a moho.

" Mario D’Amici—Production Coordinator, Beef Films
CLIENT QUOTE: "
King Kong has the best equipment & drivers in the biz.
" Tom Baker – gangboss
CLIENT QUOTE: "

We truly enjoyed working from the Helios, the attention to detail to make it an Eco friendly asset to our industry should be commended. The quiet workspace you get when running on the solar power is delightful! Rob was pleasant to be around and always willing to help out. Thank you Rob and King Kong for bringing us the Helios!

" Rochelle Savory-Assistant Production Supervisor
CLIENT QUOTE: "

You guys are the BEST!

" Marie D’Amore—Production Supervisor, HSI
CLIENT QUOTE: "

Thank you so much for lovely Eko lav — definitely the nicest port-a-potty I’ve ever used!

" Amanda – Producer
CLIENT QUOTE: "

I just wanted to send you a quick message and let you know how amazing Rich is. I have hired motos from all over and this was by far our best experience. Really nice to work with great people

" Crystal Raymond- Chinese Laundry
CLIENT QUOTE: "

North Six has been working with King Kong for many years now.  Not only is their customer service unparalleled, but their fleet of motorhomes is always clean, reliable, and exactly what we need to support our photo productions.

" Kyd Kisvarday—Producer, North 6
CLIENT QUOTE: "
Thanks again for helping out with our party. The restrooms worked out great and the service was awesome as usual!
" Steve Brazeel
CLIENT QUOTE: "

…the moho was super nice, everything was great! I will definitely rent it again!!

" Susan Borbely – Prod Coordinator
CLIENT QUOTE: "

Rusty, Bruce and the guys at King Kong were a crucial asset to my photoshoot.  They took a lot of stress off of my plate and came through when I needed them, allowing me to focus 100% on the production.  Without a doubt, King Kong is now my go-to for production vehicles and I do not hesitate to recommend them to my colleagues.  And, not only is Rusty the best and most helpful driver I have ever had the pleasure of working with, he is also awesome with a fog machine!

" Brett Spencer-Producer, Nastygal.com
CLIENT QUOTE: "

King Kong… top notch service, incredible drivers, clean, well equipped vehicles, on time—every time! Thanks guys…. you ROCK!!!

" Elaine Lee—Producer 5th and Sunset Los Angeles
CLIENT QUOTE: "

The drivers were awesome to be with.  Hard working drivers!!   It really stands out when the drivers jump in to help set up base camp, and tear it down.  Not to mention always having a fresh green tea for me just when I needed it every time.  They really were great and I’d ask for them anytime we get vehicles from you. Thanks!

" Mary Brooks – 3 Star Productions
CLIENT QUOTE: "

King Kong has great motorhomes and the best drivers in the business. Working with you guys is always easy and a pleasure.

" Cat Burkley-Portfolio One

Fashion goes the way of food: organic

America’s closets are turning green.

 

The same environmental sensibilities that have swept the foodie world (farm-to-table, organic produce) are making inroads in the fashion universe as the environmental movement continues its rise and new technology produces refined synthetic and recycled materials.

For example:

• Last month, Saks and Neiman Marcus settled a lawsuit charging they labeled real fur as faux fur to escape disclosing its source (raccoon dogs, in this case) — a ploy that turns marketing on its head: Fake sells better than real?

• At a Last Call by Neiman Marcus in the Washington, D.C., suburbs, stylish faux-leather vegan motorcycle jackets with faux crocodile trim (prominently labeled as such) fill up a rack in the high-end discount store.

• High-heeled vegan pumps by OlsenHaus ($225 retail), made of all-synthetic materials, recently showed up on the online shopping site MyHabit.com next to leather platforms by more traditional high-end shoe purveyors such as Calvin Klein and Cole Haan.

Red-carpet endorsements by celebrities don’t hurt: Actress Natalie Portman regularly wears vegan shoes, and designer Stella McCartney has become synonymous with ethical fashion, rejecting fur and leather in her high-priced couture.

“Initially, when green fashion started to make any kind of inroads into the apparel industry, it was headed by activists,” says Sass Brown, acting assistant dean of the Fashion Institute of Technology’s School of Art and Design and an eco-fashion blogger and author (www.ecofashiontalk.com). “Now it’s headed by designers and all tiers of distribution and all taste levels and all price points.”

Green apparel and accessories still make up barely more than 2% of the $200 billion fashion business in the U.S., says Marshal Cohen, chief analyst at the NPD Group, a market research firm. Still, that’s about $5 billion.

“Just a decade ago, it was not even half a billion dollars,” he says. “That’s a huge difference.”

Social consciousness — ethical treatment of animals, protecting natural resources — is a big motivator. But the average consumer would not be putting these clothes on their backs and feet if they didn’t look good. Remember pleather jackets in the ’70s (cringe)?

ECO-FRIENDLY, AND CUTE, TOO

High-end department stores and boutiques now carry green fashion. Top designers are embracing synthetic and recycled materials.

“When eco-fashion started, the fabrication wasn’t as great,” says Lynette Pone McIntyre,Lucky magazine’s senior market editor. “It felt very burlappy. The quality wasn’t quite there. Over the past 10 years, technology has changed so much. You can’t tell what’s eco-friendly or not.”

Strict labeling laws let the customers know most of the time. And if the clothes look good and are “ethical” in their manufacturing or construction, shoppers want them.

“People are really caring where their clothing is coming from — anyone from 10-, 12-year-olds to 90-year-olds,” McIntyre says. “Just like they care where their food is coming from, their carbon footprint.”

Jose Medina, 22, a political science student at the University of Chicago, agrees.

“It’s an ideology,” he says. “If you disagree with the belief system or what a company represents, it’s less likely you’re going to align yourself with them. … Eco-fashion and sustainability, it’s very easy for people to align with that.”

That’s where technology, designers and large retailers come in. The focus is not just on the materials used but how they’re manufactured: Timberland, the Stratham, N.H., maker of sporty footwear and apparel, has made its largest investment in ecological products and manufacturing processes since the brand was invented 40 years ago, says Chris Pawlus, senior global creative director.

“It’s a brand mission,” he says. “We really look at the idea of sustainable design and sustainable products. The fact that our logo is a tree at first glance is poetic, but it’s connected to social justice and doing the right thing.”

Result: the Earthkeepers collection. Introduced in 2009, it now makes up 75% of all Timberland footwear. The company set an SPG goal: Style, Performance, Green. It worked with vendors and manufacturers to reduce water usage, pushed for the use of recycled plastic bottles (PET or polyethylene terephthalate) bottles in linings, laces, uppers and even faux shearling. Rubber soles are made out of recycled rubber. When cotton is used, it’s organic.

 

 

“One of our newest fabrics we call ReCanvas™,” Pawlus says. “It has the look and feel of traditional cotton but is made from recycled PET. Across the board, everyone has had to adapt and renovate, and it’s modern technology that’s allowed them to do these things. It’s not a cost-cutting exercise.”

Once in place, it can save money. Leather scraps destined for the trash pile, for example, are recycled and reused to make more shoes.

“We’re at a point now where aesthetics are not hindered by green materials,” Pawlus says.

H&M GOES BIG WITH GREEN

Swedish fashion retailer H&M, a hit in the U.S. and 47 other countries for its affordable but hip clothes, has introduced its Conscious Collection. All designs are made out of recycled polyester, hemp, organic cotton, linen and Tencel.

The Conscious Exclusive collectionwill target red-carpet events. It’s already been worn by actresses Amanda Seyfried (a blue tuxedo blazer and short) at a London premiere and Michelle Williams at the BAFTA (British Academy of Film and Television Arts) awards.

Collaboration with designer Stella McCartney in 2007 “opened the eyes of our fashion department,” says Catarina Midby, H&M fashion and sustainability expert. “We started to learn about different materials and how we could change our design process. We learned that the production process of viscose is very chemical-intense.”

Since then, the company’s clout — 2,500 stores worldwide and the world’s biggest buyer of organic cotton — pressured suppliers to produce fabrics that use fewer chemicals and natural resources. The company and other major retailers such as Ikea and Walmart developed an education program for cotton farmers to teach them ways to water crops from the ground up and cut chemicals.

“It’s not all that difficult,” Midby says. “It’s just that it hasn’t been done.”

Polyester is still used. But now it’s recycled polyester.

The company’s social-consciousness campaign now extends to a Garment Collecting Program in 1,500 stores. Customers can drop old clothes in a bin. They’re sorted and some go to charity, others are recycled and turned into new garments and the rest sold as vintage or discarded. Shoppers receive shopping vouchers for their donations.

“I think it’s everything that’s happened in the world in the last 10 years,” Midby says. “Everybody wanted to do their bit and take responsibility. … Not to throw anything away.”

She points to the rising popularity of swapping parties, where clothes are traded rather than thrown away.

“It’s just a natural reaction to how the world looks today,” Midby says.

Brown says: “We clothe ourselves in textiles from the day we’re born to the day we die. … One of the most powerful tools we have is who we choose to spend our money on. That’s voting in its own way.”

KEEPING IT STYLISH

Technology has given the movement the economic impetus it needed, but the industry would not have responded so overwhelmingly if designers had not put their aesthetic imprint on eco lines.

“I don’t think producing more ugly clothes is sustainable,” Brown says. “We have enough of them already.”

Retailers know that consumers will buy items first because they look good, and second because they are not harming the environment.

“Style is really what grabs them,” Pawlus says. “Green is a gift with purchase.”

Saving the planet is not the only motivation, of course. But if an eco label can help brands attract new customers and save the planet in the process, it’s a win-win for all.

“This is more than just doing right by the environment,” Cohen says. “Everybody’s got white blouses. Everybody’s got black skirts. … Now I’m playing the environmental-friendly card, and it allows me to stand apart from the others.”

Some eco-friendly materials have been around a long time, he says, but are being marketed in a new way. Polyester is now called microfiber. And faux leather?

“They don’t want to call it pleather, but it is pleather in many cases,” Cohen says.

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